MADE expo 2021

MADE expo 2021. Together to build up the future

MADE expo: the construction world is back in Milano


The relaunching of the Italian national system is being driven by the construction industry. In 2021 Italy is aiming for + 6% growth in GDP compared to the previous year. Thanks to the construction sector, at a European level supply chain production in the first months of 2021 increased by 3.3% in the Euro area and by 3.8% in the European Union compared to last year (Eurostat estimates). With this in mind, Milan is preparing to welcome the world of building and construction. In Italy, large international real estate developers are looking with interest above all at the redevelopment of new urban areas, while the latest challenges consist in catching the technological, social, environmental and regulatory trends that are pushing urban agglomerations and their associated industrial fabric to adapt to new collective needs. MADE expo, the point of reference trade event for the design, building and construction sector will take place at fieramilano, Rho, from 22nd to 25th November 2021 and it will be the opportunity to present an important evolutionary moment in the world of construction. MADE expo, which for the first time will be organized directly by Fiera Milano through Made Eventi Srl, (60% owned by Fiera Milano and 40% Federlegno Arredo Eventi), aims to present the full potential of the Italian building sector. It will be well represented by an event which is the most important in Italy and one of the most important in Europe, capable of giving voice to a Building Community represented in Italy by over 700,000 companies and more than 1 million employees; a network of professionals, designers, construction and production companies, craftsmen and women, door and window makers, contractors and buyers who will have the opportunity to visit the over 300 exhibiting companies present in Halls 1, 2 and 3.

The exhibition layout will be divided into four large theme-based areas. It starts with “MADE doors, windows and industrial closures” for door and window makers, designers, retailers and construction companies and then passes through the “MADE building envelope and outdoor” area, dedicated to opaque and transparent roofing and facade systems, to the glass and solar protection sector. Then there are all the components linked to hardware and software solutions with the “MADE BIM & technologies” area, with which to explore the new opportunities related to the use of Building Information Modeling in the design, construction and maintenance processes of the works. Finally there is the “MADE construction and materials” area, dedicated to the innovation of materials, their efficiency, sustainability and safety.

As always, in addition to the product sectors, MADE expo will offer moments of B2B meeting during which the issues of energy sustainability and innovation in the building and construction sector will be looked at. We will also be talking about new business models from the point of view of design and plant engineering. In addition, thanks to innovative digital services, exhibitors, buyers and visitors will be able to experience the trade show both in a physical format and a digital version. In actual fact, the multi-channel system available during visits to the event means that all the different exhibition attendees will be connected through a well informed community with access to a new event App, My Matching, Webinars & Live Chats, the Exhibition Blog and the Digital Signage present inside the Rho Fiera Milano exhibition centre. In addition, many of the events and conferences will be streamed on digital channels.

MADE expo will also offer a calendar of more than 100 events, which are validated for the earning of training credits. They will be divided into four major events (ArchInTrend, Forum Legno Edilizia, The place to build and SerramenTalk) which will offer opportunities for developing and transmitting ideas and trends emerging from the related sectors. All the current themes and issues will be provided with ample space during the training courses planned during the event, including the issue of quality of living. During the period of the health emergency, houses have taken on new value, living comfort has become an essential requirement and state bonuses have made large redevelopment and renovation works accessible, so there will be in-depth studies dedicated to the 110% Superbonus.

The key themes of the next edition of MADE expo look not only at current events but also at the future, with contents and proposals in line with the evolution of the construction world designed to accompany professionals and companies as they move towards new scenarios. MADE expo will also be an opportunity to rethink the construction sector in a sustainable key, focusing on innovation and expressing the theme of sustainability both in terms of materials and processes. The construction world is heading towards an increasingly green future, aiming for buildings that are more attentive to health and environmental impact. Globally, sustainable construction expects to reach a value of $187.4bn by 2027. This trend has also been confirmed by the World Green Building Council, according to which infrastructures and buildings will aim to reduce carbon emissions by 40% by 2030, and 100% by 2050.

MADE expo will be held on the same dates as two other industry events, SICUREZZA and SMART BUILDING EXPO. A single ticket is available that will allow the optimization of investment, visiting times and resources along with the maximizing of opportunities for discussion and updating, but above all offering the world of designers and installers an all-round proposal. The appointment schedule is therefore at Fiera Milano from 22nd to 24th November 2021 for SICUREZZA and SMART BUILDING EXPO and from 22nd to 25th November 2021 for MADE expo.

MADE Expo. The reference event for the Building Community 



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Event Date

22 November - 25 November 2021